Gelson's Spices Product Shots
Tasked with photographing all 47 Gelson's spices, I devised a plan to shoot and edit them in a single day.
I optimized my lighting and camera setup for glass and metal containers, simplifying the process with reflections and a direct angle.
After shooting, I created a custom Lightroom setting for consistent color correction and cropping across all images.
In Photoshop, I outlined each spice container using work pathing, creating a template for efficiency. Automated background addition streamlined the preparation for online and print ads.
This work paralleled more creative advertising photography, also produced and photographed solely by me, which is displayed after the initial images below.
Despite the rapid pace of the grocery industry, I completed the project within a two-day turnaround, meeting the deadline successfully.
